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The Challenge
In organizations, any time of change or transition, shifting from one set of circumstances to another, can be fraught with challenges as well as ripe for seizing opportunities. Change can be expected and celebrated as the successful outcome of growth and increasing customer value.
Change can be reflected in an unexpected shift in the competitive environment, through key leadership departures or the inability to effectively execute existing objectives. Frequently an organization in transition will discover that even the most anticipated changes might fracture a company’s mission and values, leaving the organization vulnerable to misdirected investment of resources and efforts.
Organizational structures and processes that were successful now become less effective. The problems may manifest themselves as stalled key indicators such as net growth, free cash flow, gross margins, or stock valuation. Much is dependent on the executive team working well together in order to execute the CEO’s goals.
The Solution
The solution is three-fold. The first is to clarify what prevents senior management from working well together. The second is to address the specific business issues that are causing the problems. The third is to focus relentlessly on execution. The Zelnick Group focuses on the first.
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The Zelnick Group Approach
Change, even when it is positive, creates stress. Without trust, clarity of purpose, and a shared vocabulary, an executive team cannot collaborate effectively. Collaborating effectively is the foundation for addressing business issues and executing strategy. Once intra- and interpersonal clarity is established, an organization can operate more congruently, effectively harnessing its resources. Everyone is rowing in sync.
The Zelnick Group uses tools and processes to assist executive teams in creating a collaborative language and approach. Rather than being at cross-purposes, the idea is to leverage the different team members’ personalities and perspectives. The executive team then becomes greater than the sum of its parts.
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Clarity and Congruence
At the Zelnick Group, we are committed to helping your organization develop interpersonal processes that bring clarity and collaboration to the executive team. This process is the foundation for developing and executing strategies congruent with your clarified goals.
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